Social media guide

Social Media Post Format 

1. Describe your event and partnership with the RTW Foundation / other organizations. If relevant, include a call-to-action.

2. Tag @rtw.foundation on Instagram, LinkedIn, and Facebook.

3. Tag your location. Geo-tags help boost engagement.

4. Hashtag your post sparingly.

• Preferred hashtags: #Health #HealthEquity #HealthAccess #HealthResources #Community #RTWFoundation

• BioQuest hashtags: #BioQuest #STEMmentoring #STEMeducation

• Rare Disease hashtags: #RareDisease #PatientAdvocacy

Cross-Promotion

• Feel free to invite us to collaborate if you feature/mention @RTWFoundation on Instagram.
• Share our content when relevant to your mission.
• If posting about joint initiatives or breakthroughs, feel free to coordinate with our team for shared graphics or messaging or coordinate with our Communications Manager, Sammy Darris, at [email protected], for shared graphics or messaging.

Website Partner Listing

• RTW Foundation lists and links our core partners on our website to highlight the strength of our shared network. We’d love to maintain visibility across platforms and kindly ask that you list RTW Foundation on your website as a program or community partner.